In 1956 the town mayor approved plans to build the now famous
avenues along the Levante which would welcome at first Spanish
tourists and later those from Holland, Germany and Britain. The first
package holidays to Benidorm for as little as 21 euro for a week
half board in the four star Delfin Hotel including air travel to
Valencia airport which opened in 1933. In those early years the
coach trip from Valencia took four and a half hours. Late evening
arrivals when hotel kitchens were closed necessitated a stop at a
road side Tapas bar where a bottle of wine would only cost 9
pesetas and dinner 15 pesetas.
Alicante airport did not open until April1967. Once opened this
was the biggest contributing factor to Benidorm´s success as a
holiday resort, together with the introduction of modern jet airliners.
These made flying more cost effective and for the first time
enabled the ordinary family to enjoy a basic holiday abroad. This
was the beginnings of the end for many seaside destinations in
Britain such as the channel islands which saw tourist numbers
decline rapidly. Passenger numbers reached 8.9 million in 2005
and a new terminal is due to open in 2009 to cope with the
increased air traffic of which 80% arrives from foreign destinations.
